The Matson Method integrates leading research in behavioral economics, financial, neuropsychology, and the field of human performance studies into an innovative and powerful investing science. Our work helps transform people’s relationship to money, fully including both mathematical and the human dimensions of wealth creation.
Modern Portfolio Theory
Dr. Harry Markowitz, winner of 1990 Nobel prize for Modern Portfolio Theory, concluded that an investor can achieve diversification and reduce the risk of losses by reducing the correlation between the returns of the assets selected for the portfolio.
Efficient Market Hypothesis
The Efficient Market Hypothesis developed by economist Eugene Fama Ph. D., Nobel laureate asserts that all knowable and unknowable information is already factored into a stock prices and therefore predicting future movements in stock prices is not possible.
Eugene Fama Ph. D. and Professor Kenneth French, Nobel laureates, developed the Three-Factor Model, later expanded to the Five-Factor Model which proves that certain factors of the market have a higher potential for return over the longer run.